Planned social content
Turn photographs, news and advice into posts that sound like your business.
Planned social content
Content & advertising / South West
Bring your business to life with clear words, strong pictures and a publishing plan.
With a website or without one. We’ll reply within one working day.
Find your starting point01 / Sound familiar?
The work is there. Let’s get it out of your camera roll.
Start with what customers need to know.
Find your starting point02 / Give the work a clear job
Start with a single project, or build a regular content and advertising programme.
Turn photographs, news and advice into posts that sound like your business.
Planned social contentTurn demonstrations, places and advice into short films that show what you do.
Short-form videoGive your advertising a clear question, a controlled budget and evidence to review.
Paid social & testingShow your place, people and work with photography and film made for your business.
Photography & filmA clear plan. Work you approve. Material you can use.
Get your free look03 / A clear brief
Get a clear plan, a firm scope and an agreed price before we begin.
A plan that fits. One project or a regular plan.
The whole picture. Clear production and advertising costs.
Your approval. Your content. Your accounts. Your choice.
A practical plan. Content you’re proud to put your name to.
Get your free look04 / Campaign concept
An invitation to pause, carried through a post, story and planned test.
Concept campaign / Tern & Kettle

Tern & Kettle / Post concept
Coffee, something flaky and a seat by the window.
See the menu
Story frame 01
Story frame 02
Story frame 03
Tern & Kettle
A test we could plan
Same picture. Same audience. Two ways into the story.
AYour to-do list can wait.
BA good reason to pause.
Agree the budget. Use the response to shape the next step.
Fictional café. Generated photography. Campaign concept, not client work or a claim of results.
Discuss an idea for your business05 / Join the pieces up
Connect your content with a clear identity, website and search information.
Give people a clear enquiry, booking or buying route.
Answer the questions people ask when they look for you.
Stay recognisable online and in print.
06 / Before you get started
A clear brief. Work you can publish.
Ask your own questionYes. Start with a social setup you can run, light posting support, an edit pack or a photo shoot. We check sample footage first; good light, stable shots and clear sound help. Places, products and hands at work can carry the story, so you can choose whether to appear on camera.
The launch brings together audience and channel planning, scripts, a shot list, a brand film and opening content. Ongoing work can include regular shoots, short edits, captions, covers, channel versions and scheduled publishing. We agree community checks and pass enquiries to your team. Paid tests and a review inform the next cycle. Your proposal sets the output, channels, approvals and filming, including aerial work where suitable.
You approve content before publication and keep your accounts. We use invited access. The proposal defines finished files and usage rights; raw material, project files and licences are specified separately. Your team approves the facts.
We plan access, permissions and shots around the location. Aerial work depends on weather, airspace and a permitted flight plan. We confirm the crew, dates, travel, site costs and arrangements if capture needs to change. Aerial clips can become part of a separately planned, edited film.
Media spend is agreed separately and paid through your own advertising account. We set the question and measurement before spending, then review costs, enquiries and the outcomes you share. We explain when the evidence is too limited for a conclusion.
Bring your priorities, current channels and sample material. We set out the production, publishing and support, with dates, approvals, responsibilities and any software or third-party costs clear before work begins.
Your next move
With a website or without one.
Tell us your business name. We’ll suggest what to fix first.
We review what you have: website, profiles, search results, reviews and social.
We’ll reply within one working day.
No obligation. A clear place to start.